Sign In

Partners

Partnering with Cozi

Betty Crocker Corel Whirlpool General Mills Gannett Best Buy
Meredith Hasbro Parents.com Box Tops for Education Better Homes and Gardens Unilever

Cozi is part of the daily life of hundreds of thousands of families. When companies partner with us, we bring their messages directly to those families, who often use Cozi several times a day. We're a trusted, front-and-center voice in their daily lives, and so are our partners. What's more, we team exclusively with partners who bring high-quality value to families.


Co-branding

Whirlpool co-branding example LoHud.com co-branding example Parents.com co-branding example

We create a customized version of Cozi for you to distribute to your loyal customer base. This version carries your branding, positions you forefront to families, and includes a level of dedicated advertising for your company's products. Create your own Cozi community and you'll have a lifelong connection to each household.

Please contact businessdevelopment@cozi.com for more information.


Cozi sponsorship and content themes

Cozi is committed to helping families simplify their busy lives. We deliver timely tips to help families reduce stress, save money, get things done, and enjoy family life. The following are sponsorship and content opportunities currently planned for 2009. Or, if you have a great idea for a family-oriented theme, let us know—we'd love to talk.

Cozi 2009 Sponsorship and Content Themes

If you'd like to learn more about themed sponsorship opportunities, please contact advertising@cozi.com


Advertising

Hasbro advertising example Whirlpool advertising example Disney advertising example

Cozi's approach to advertising is subtle, clean, and non-obtrusive. We position advertisements in the context of managing family life, so your message can be broadcast in a number of ways. Mediums include our home page, the product, and ongoing communications to our family users.

Please contact advertising@cozi.com for more information.

Cozi demographics

  • Our primary users are 25-44 years old.
  • 86% of Cozi families include a married couple.
  • 63% of Cozi families have 2 or more kids.
  • 25% have 3 or more kids, aging from infant to 18.
  • 68% are two-income families.
  • 62% have a college education.
  • 41% have a household income over $100k annually.
  • The median household income is $91k.
  • Reach: 1.2 million Cozi family members, a member base that is expected to double by the end of 2009.

Ad specs

Unit Size Standard Rich Media
180x150 30k 40k
160x600 30k 40k
300x250 30k 40k
728x90 30k 40k
  1. iFrame/JavaScript tags are accepted for third-party serving.
  2. Standard formats must include click-through URL. Requires a 2-business-day lead time.
  3. Third-party tags are accepted in HREF or IMG tags. Requires a 2-business-day lead time.
  4. Flash must be 6.0 or higher and include getURL(clickTag, "_blank"). Requires a 5-business-day lead time.
  5. Audio must be user initiated.
  6. Ads may not display outside the bounds of the ad rectangle unless the user rolls over or clicks on the ad.
  7. Ads may expand on rollover, but must close automatically when the user moves the mouse away. (For example, ads created with PointRoll's FatBoy technology are generally acceptable; other forms of PointRoll advertising are not.)
  8. Ads may not open a new window unless the user clicks on the ad.
  9. Animated ads should limit motion to slow to medium speeds. Ads may loop a maximum of twice, with a loop no more than 10 seconds in length. Ads may not contain rapid movement, rapid flashing, or rapid color cycling.

Ad guidelines

  1. Ad content should be relevant to Cozi's family audience.
  2. Ads should be in appropriate taste for all members of the family, including young children. Many Cozi households run Cozi on shared PCs that sit in common areas of the home, such as the kitchen or living room.
  3. Ad production values should be of a high level consistent with those of the Cozi product.
  4. Ads may not compromise the Cozi user experience. Cozi will decline or pull ads that might interfere with regular product use.
  5. Ad content must not resemble elements of the Cozi user interface. An ad may not include user interface elements mimicking Cozi's interface style (such as a Print button that could be confused with Cozi's own Print button).
  6. Cozi declines advertisements that are misleading, inaccurate, or fraudulent.

Affiliate program

Cozi does not currently have an affiliate program. As we work on the plan, please still consider linking to us from your site to help spread the word about Cozi. If you have any questions, or would like to add your name to our list to be contacted when we have more information, please email affiliates@cozi.com.